Privacy Policy

Last updated: April 27, 2026 · Pinegrass Technologies Private Limited

Ari is a personal-finance coaching app for Indian users. We take your financial data seriously. This page tells you what we collect, why we collect it, who we share it with, and how to delete it. This policy complies with the Digital Personal Data Protection Act, 2023 (DPDP Act) and the Information Technology Act, 2000.

1. Categories of personal data we collect

2. What we don't collect

3. Purpose of processing

We process the data above strictly for these purposes (DPDP §6 — purpose limitation):

We will not repurpose your data for advertising, profiling for resale, or training third-party AI models.

4. Consent

By creating an account, you give free, specific, informed, and unambiguous consent (DPDP §6) to the processing described above. Optional features (push notifications, voice input, biometric lock, Account Aggregator bank linking) require their own separate consent at the moment of use, and you can withdraw any of them in Settings without affecting the rest of the app.

5. Who processes your data on our behalf

We use the following data processors. All are bound by data-processing agreements that limit them to the purposes listed above. Some are located outside India; by using Ari you consent to this cross-border transfer (DPDP §16):

6. How long we keep your data — retention schedule

Data categoryRetention
Account profileUntil account deletion
Transactions, budgets, goals, tax profileUntil account deletion
AI coaching cache (briefs, anomaly detections)90 days rolling, then purged
Sentry crash + perf telemetry90 days
PostHog product analytics12 months
Database backup snapshots30 days
Records we must keep for legal / tax / fraudAs required by law (typically 7 years for tax)

When you delete your account from Settings → Delete Account, every row tied to your user id is cascade-deleted from our primary database within 24 hours. Backups roll over within 30 days.

7. Your rights as a Data Principal (DPDP §11–§14)

8. Security

9. Children

Ari is not directed at children under 18. We do not knowingly process data of anyone under 18 without verifiable parental consent (DPDP §9). If you believe a minor has signed up without consent, email the Grievance Officer and we will delete the account.

10. Grievance Officer

In compliance with the Digital Personal Data Protection Act, 2023 (§13) and the Information Technology Rules, 2011, we have designated a Grievance Officer:

Grievance Officer, Pinegrass Technologies
Email: starhunter7@gmail.com
Postal: Pinegrass Technologies Private Limited, India

We acknowledge grievances within 48 hours and respond within 30 days of receipt.

11. Changes to this policy

We'll update the "Last updated" date when material changes happen. Substantive changes (new third-party processors, new categories of data) will be flagged in-app with a one-time notice.

12. Governing law

This policy is governed by the laws of India, including the Digital Personal Data Protection Act, 2023 and the Information Technology Act, 2000 with applicable rules.

13. Contact

Pinegrass Technologies Private Limited
Email: starhunter7@gmail.com